Paul Smits

Paul H. Smits, CPCU, CIC, AIM

Paul brings 35+ years of successful experience in the insurance industry with specialties in Insurance for Architects/Engineers, Construction, Health Care, Manufacturing, Food, Wholesale and Retail industries.

Over the course of his career, Paul has consistently garnered recognition as a top revenue producer and has served in varying roles including agency owner, underwriter, sales manager, and commercial lines manager. In addition, Paul filled an integral role of a select redesign team tasked with creating a more effective and efficient underwriting system.

Paul’s focus on the success and the well-being of his clients is evident through his consultative approach; providing strategic oversight, management, and implementation to enhance the client experience. He is always eager to share his understanding of the insurance marketplace and carrier trends not only to benefit his clients but also to support his teammates and those new to the industry.

Paul resides in Charlotte, NC with his wife, Lynn, and their four children. The couple is actively involved in Young Life, a Christian ministry that reaches out to middle school, high school, and college students throughout the United States and in more than 100 countries.


The University of Wisconsin at Eau Claire
B.A., Finance & Accounting

Boards & Memberships

Industry Designations
Chartered Property Casualty Underwriter (CPCU)
Certified Insurance Counselor (CIC)
Associate in Management (AIM)

Community Involvement
Committee Member, Young Life – Union County 
Member, Charlotte Touchdown Club
Member, Hospitality & Tourism Alliance